North America erythritol market is predicted to witness considerable expansion owing to the rising awareness about the benefits of low-calorie dietary supplements.
As a noncariogenic excipient, the erythritol is used in a wide range of pharmaceutical preparations such as tablet filler and tablet coatings in solid dosage forms. Obesity, which is a major cause of various health conditions such as diabetes, cardiovascular disease, and others is anticipated to augment product applications in drugs. As per the U.S. NIH, over 66% of adults and about 33% of children and adolescents in the U.S. are overweight or obese and among them, nearly 67% are trying to lose weight.
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The global erythritol market size is expected to surpass US$310 million by 2026, according to a report by Global Market Insights, Inc.
Erythritol is a sugar alcohol used as a sugar substitute, low-calorie sweetener, and food additive in the food & beverage products. It naturally occurs in fruits and fermented foods and possesses only 6% of calories that are found in sugar in equal amounts. Erythritol also offers antioxidant and metabolic properties, due to which it is widely applicable in the pharmaceutical industry.
The increasing prevalence of obesity and diabetes owing to the rising intake of high-calorie and sugar-rich foods is expected to boost the adoption of erythritol as a sugar substitute in foods and beverages. As per the International Diabetes Federation, the number of diabetic patients is projected to be around 700 million by 2045. Escalating concerns of chronic diseases caused by diabetes and the rising inclination towards low-calorie sugar alternatives could positively impact the ingredient use.
The approval from government regulatory agencies of more than 60 countries for erythritol usage is likely to encourage producers to expand their business reach. Under the nutritional labeling in food products, the European Union and Japan has labeled erythritol as zero-calorie. Whereas, the U.S. Food and Drug Administration (FDA) has labeled it a caloric value of 0.2 kilocalories per gram.
Erythritol can be used in powder and granular forms in a variety of foods and beverages such as juice blends, liquid dietary supplements, soft drinks, and flavored water products, as well as foods including biscuits & cookies, confections, sugar-free chewing gum, and tabletop sweeteners.
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Erythritol, owing to its low sugar and calorie levels helps in maintaining insulin levels, improves the function of blood vessels, and reduces the risk of heart diseases. Whereas, its antibacterial properties provide protection against streptococci bacteria, dental plaque, and tooth decay. Owing to these advantages, there will be a growing utilization of the compound in pharmaceuticals.
Increasing health consciousness among consumers has escalated the demand for low-calorie liquid dietary supplements. According to the National Institute of Health, people in the U.S. spend nearly US$2.1 billion each year on weight-loss dietary supplements, specifically in the form of pills such as capsules, tablets, and soft gels.
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